iProcure Partners with Farm to Market Alliance to Revolutionize Agricultural Supply Chains in Tanzania

iProcure, an African agricultural input supply company, has recently announced its expansion into Tanzania through a strategic partnership with the Farm to Market Alliance (FtMA). Their collaboration aims to offer better access to supplies and services for over 125,000 Tanzanian farmers, using the Farmer Service Centers (FSCs) established by FtMA.

The FSCs provide various demand-driven services, such as quality inputs, weather and planting advisory information, affordable financing, handling and storage solutions, and market connections. By implementing supply-chain tracking technology and business management software solutions to 100 Tanzanian agro-dealers, iProcure hopes to improve operational efficiency and supply traceability.

iProcure has a unique distribution infrastructure that directly connects major agricultural input suppliers to local agro-dealers, bypassing the multiple levels of middlemen in the traditional agricultural supply chain. This approach provides technology-driven insights on supply levels and prices, ensuring the availability, quality, and delivery of critical agricultural inputs like fertilizers and seeds while offering cost savings.

Additionally, iProcure’s software and data management solutions provide valuable insights into regional agricultural input demand, price sensitivity, and creditworthiness, thereby digitizing agro-dealers’ businesses. These insights have allowed iProcure to extend Buy-Now-Pay-Later (BNPL) services to over 1,500 agro-dealers.

According to Mads Lofvall, the Managing Director of FtMA, digitalizing the work of their Farmer Service Centers is essential to bridge the gap between service delivery and market access. The partnership with iProcure provides an excellent opportunity to achieve this goal and help farmers while improving supply chains. Niraj Varia, iProcure’s CEO, shares the same excitement, stating that the partnership presents an excellent opportunity to roll out their technology to an established network of agro-dealers in Tanzania, making it easier for farmers to access the supplies they need.

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